Greg Demski • Focal Point Coaching
What You'll Get
A clear, objective read on how your revenue system is actually performing — not how it feels.
You'll receive:
- A percentage score across four critical revenue domains
- A detailed category breakdown showing where your model is strongest and most exposed
- A personalized recommendation highlighting where to focus to improve performance, predictability, and scalability
You’ll be scored against the following key areas:
Market Position
How clearly your Ideal Customer Profile is defined, how well your value proposition lands, and whether your team is consistently learning from wins and losses.
If this isn’t strong, everything downstream — pipeline, conversion, and referrals — becomes harder than it should be.
Pipeline & Demand Generation
How reliably your business creates pipeline, the strength and diversity of your demand channels, and whether marketing is accountable for revenue — not just activity.
This is what determines whether growth is engineered or dependent on momentum and luck.
Sales Execution & Leadership
How effectively your sales system operates — from process and conversion metrics to rep performance and leadership involvement in deals.
The key question: is revenue produced by a system, or by a handful of individuals?
Forecasting, Retention & Alignment
How predictable your revenue is, how well your teams are aligned in execution, and whether your model captures both new and expansion revenue.
This is where operational discipline shows up — and where scale either holds or breaks.
It’s free and only takes a few minutes.
Start the diagnostic
